Jul 10, 2018
Should we dismiss Pinterest as a marketing outsider? The common misconception when you consider Pinterest is the fact that most people only see it is a place to find inspiration for wedding venues, luxury couches and recipe ideas. Although it is a visually powerful...
Jun 26, 2018
Does Instagram’s IGTV have the potential to rival Youtube? Okay, first things first, what is IGTV? IGTV is a new video service that recently launched on Instagram. It allows popular content creators and media companies to produce short or long-form videos with a...
Jun 18, 2018
Our advice on finding the Right Social Influencers for Your Brand When consumers spend online, engaging content and social conversations have a huge impact on how and what people choose to buy. As digital marketers, we create content in order to persuade and engage...
Jun 13, 2018
The power of Facebook We all know the power of Facebook as a marketing tool, but do we truly understand how big the platform is for businesses in the modern age? Every second there are 20,000 people on Facebook. On average there are also 486,183 users a minute...
Jun 5, 2018
The things your business must do on social media to succeed Social media often gets overlooked for a number of reasons. Many businesses view it as a waste of time and underestimate the true power of its potential upside, while others see it as costly for no...
May 30, 2018
What is dark social? Dark social refers to web traffic that can’t be tracked through Web analytics programs like Google analytics. In basic terms, it refers to the traffic that comes from private social media channels such as emails and instant messaging...
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